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Welcome to the Demo!

Meet nova Insights AI (Beta) - an advanced analytics application within Power Digital’s nova ecosystem that combines over 20 marketing reports, AI-driven analytics, and access to data experts, all powered by proprietary machine learning algorithms and a custom-built GPT.

Login & Setup

If you're already familiar with nova, skip this section and move onto the product tour!

If you're new or need a refresher - take a quick look at what you need in order to take advantage of this Beta.

To login to nova visit: https://app.novapower.io/

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Now that you're logged in, you'll want to make sure your integrations are connected and active.

If your integrations are already setup, go ahead and skip to the product tour.

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Navigate to the Data Integrations tab in the main menu.

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Check the status of current integrations below and take action to correct.

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View our list of integrations to connect new data sources.

Note: nova Insights AI access requires an active connection to either Shopify or Salesforce Commerce Cloud.

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Browse our comprehensive list of integrations and connect your data in an instant.

Note: You can connect any data source, regardless if Power manages that channel.

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Ready to Rock!

Now that you've checked that status of your integrations and connected all required data sources, let's start exploring nova Insights AI!

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Access nova Insights AI (Beta) through the left navigation.

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Select a report from the dropdown of 20 NEW advanced reports across your business, marketing performance and customers.

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See a sample of a Daily Flash report.

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Select favorite reports to appear at the top of the dropdown by selecting the star.

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Click the dropdown to clear cache, download the report (PDF or CSV), schedule delivery and more.

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See a sample of the Customer Insights Overview report.

Easily filter by customer segment or order purchase date.

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See a sample of the Customer Segment distribution report.

Easily filter through segments and first purchase dates to get insights, instantly.

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Have questions about a report? Check out our library of documentation, designed to answer your questions.

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But wait... there's more.

Ready to see the custom built GPT?

Start asking questions and get answers in as little as ~15 seconds.

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You're In!
Begin by familiarizing yourself with the GPT and asking questions.

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Begin asking questions by selecting from prompted suggestions or entering your own.

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You can ask nova GPT questions related to your customers, business and performance.

In this example, we're evaluating customer purchase behavior during Black Friday last year.

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Understanding your customer LTV is easier than ever...

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Insights in an instant, connected directly to your first party data.

Depending on the question, the GPT will output visual aids to support data analysis.

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Want to quickly evaluate your business performance in different regions?

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Not a problem.

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Your CMO is requested data for an impromptu reporting meeting \"last year's AOV for repeat customers...\"

So you enter the question in the GPT and...

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Done.

No more digging through spreadsheets, reports or waiting for answers.

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Talk with your data.

Like a marketing analyst in your back pocket.

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Instead of multiple dashboards, nova Insights AI becomes your one true source.

Simply ask and get answers with ~84% accuracy.

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There's one final piece

Access to Power Digital’s team of data intelligence analysts and consultants specializing in advanced measurement analytics and business strategies.

When you select thumbs up or thumbs down, a window will appear - make a selection to send instant feedback to our analysts and continuously improve the LLM.

Select other to send a question directly to your data analyst.

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Something not adding up?

Digging into complex data sets?

Looking for feedback interpreting data sets?

Send feedback or a question directly to a data analyst - and get answers within 48 hours.

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Thank you!

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